eDynamic's Interactive Marketing practice seeks to bridge the Web divide between our customers & prospects & their end customers. Our experts have strong domain understanding in our industries of focus coupled with best-of-breed Interactive Marketing experience working with customers such as New York Life, Sun Life, General Electric Finance, Allianz, PepsiCo amongst others.
At eDynamic, we focus on Web enabling companies by providing end to end capabilities including Web Design & Development, Online Marketing, Web Technologies, applications and Managed services. Our tenets of strong Customer Experience, Effective Information Architecture, High-end Website Design and Development methodology are what set us apart. We tie in our research with end customer data analysis to arrive at gaps and thus, opportunities, to build Interactive Strategy for our clients.
Opinion
- On Web 2.0, where Social Computing & User Generated Content are gaining rapid mindshare, Retailers today are faced with the big question – how do they acquire customer mass? Read
- How can Credit Card companies seamlessly acquire, engage, sell, cross-sell to online prospects? Read
eDynamic's Interactive Marketing services include:
- Interactive Strategy (Research, Market Trends Mapping, Gap Analysis, Competitive Benchmarking, Marketing Consulting, CRM)
- Web, Portal Design & Development (Agent/Customer Portals, B2C, eCommerce)
- Search Engine, Social Media, email, affiliate, promotional, display marketing
- Lead Generation, Management & Campaign Management Systems with Strategic Analysis
- Employee learning intranets/portals/extranets
- Web based applications, user interfaces & multimedia/animation tools for product/price benchmarking, promotions, sales enablement
- Web 2.0 enablement - Social Media, on demand content, Blogs, RSS, Podcasts
- User experience driven Customer Service functionality
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